Executive Master

MIBS – International business for small and medium enterprises

Supporting SME internationalisation and web marketing

Application deadline (mandatory)
08/12/2021

Presentation

Overview

The Master aims at training expert professional profile in the management of internationalization at management level and business processes, making the student able to define and evaluate a project idea, preparing a business plan and establishing a marketing plan, including through the tools of the web and social media. The sector of employment will be in companies and organizations, where the propensity to internationalization is high.
The professional figure created for the course “Supporting SME Internationalization and Web marketing” is that of junior manager related to the activities of export managers, project managers, global supply chain managers, marketing managers, social media managers and similar activities.

Objectives and learning outcomes

The Professional Course is devoted to train new professional figures applying the concepts, contents, languages, and methods of management. The goal is to develop specific skills in the context of firms’ internationalization. The Master uses a mix of methodologies and training techniques: lectures, seminars, case studies, company visits, teamwork, discussion and drafting of reports, etc.

📌  The pre-enrollment is mandatory in order to enroll.

The Professional Course is devoted to train new professional figures applying the concepts, contents, languages, and methods of management. The goal is to develop specific skills in the context of firms’internationalization. The Master uses a mix of methodologies and training techniques: lectures, seminars, case studies, company visits, teamwork, discussion and drafting of reports.

Single Courses

1. International Business – 415,00€

2. International Accounting – 310,00€

3. Digital Media Analytics – 210,00€

4. Digital Media Marketing – 210,00€

5. E-Commerce – 210,00€

6. Innovation Management And Patent Intelligence – 210,00€

7. International Marketing – 310,00€

8. Organisational Design And Global Supply Chain  – 310,00€

9. International Payments And Documentary Credits – 310,00€

10. Strategy And Business Plan – 415,00€

11. Web Communication – 210,00€

12. Web Design – 210,00€

The program of the executive course includes a compulsory internship of 3 months or more which offers a unique opportunity to put in practice the MIBS subjects directly in the business world and to better understand the process of internationalization. During the internship period, participants will also develop a final project work that will combine theory frameworks learned in class with the internship experience outcome. The MIBS office will support all participants during the internship and the first contact with companies.

The partners:

  • STUDIO CAPPELLO
  • FILO BLU
  • VENICE PROMEX
  • ASSINDUSTRIA VENETOCENTRO
  • CAMERA DI COMMERCIO ITALIANA A DUBAI
  • DANI S.P.A.
  • FIORITAL S.P.A.
  • ANIKA THERAPEUTICS S.P.A.
  • L’IPPOGRIFO GROUP S.R.L.

Teaching takes place from November 2021 to September 2022 also in the form of distance learning or e-learning (total number of hours of e-learning teaching will be under 30% of the whole teaching program)which is followed by a period of compulsory internship for a period of at least 3 months.
The course ends with the elaboration and discussion of a FPW (Final Project Work). Classes are held on Friday and Saturday. There are days dedicated to group work and individual study referred to as ‘Study Breaks’ or ‘In-class Study Break.

At the end of the MIBS program, students will have acquired an adequate knowledge of the issues related to the management of companies located in global markets, deepening the legal, economic, financial aspects of international markets for goods, services and capital, as well as the tools of the web and social media marketing useful to support internationalization processes.
This will allow the integration of their knowledge in a broader and interdisciplinary context.

AreaFinance Law International Relations
Start and End Datenovember 2021 – september 2022
Entry RequirementsFirst-cycle degree (Bachelor's degree)
ECTS60 ECTS
Attendance70% mandatory attendance

300 hours lessons in presence

20 hours laboratory work

10 hours online

500 hours internship

200 hours project work
Tuition FeeMaster € 6.322,50
More InfoFurther details will are available on the Selection Process Notice 21/22, on UniPD website.